Summary
Matt Chotin is a seasoned technology executive specializing in product strategy, developer experience, and go-to-market leadership across enterprise software. Based in Atlanta, he currently leads Creative Enterprise Developer Strategy & Operations at Adobe, shaping product and GTM in complex environments. With 12 years of experience, he has steered product management, UX, and strategy at Lacework, CloudBees, and AppDynamics, and has overseen major integrations and partnerships, including Chegg’s InstaEDU integration and Cisco investments. He has built and led cross-functional teams—from evangelism programs to strategic roadmaps—and even co-founded a startup, Can Do It, focused on pragmatic product development. His work blends technical depth in areas like APM and software delivery with strong business storytelling to drive enterprise adoption. Based in the US, he brings a rare blend of engineering credibility, GTM discipline, and executive leadership across startups and large tech ecosystems.
13 years of coding experience
24 years of employment as a software developer