Bradley Gohman
UX Optimization Specialist
Minnetonka, Minnesota, United States
Summary
👤
Senior🎓
Top SchoolBradley Gohman is a UX Optimization Specialist who blends data-driven experimentation with creative problem-solving to boost e-commerce performance. With over a decade of experience across Bluestem Brands and Mason Companies, he specializes in A/B testing, dynamic testing, and automated personalization using Monetate and Adobe Experience Cloud, turning insights into measurable improvements in conversion rate and average order value. He has hands-on experience creating content with HTML, CSS, and JavaScript, building React-based tools for content management, and ensuring accessibility and SEO best practices across large websites. His work includes concrete wins such as a dynamic banner that increased AOV by $6.63, a “Buy It Again” feature raising conversions by 1.87%, and an email signup flow that boosted sign-ups by over 200%. He brings a collaborative, training-focused approach, often mentoring teams across offices and drawing on a background in music education to foster creative teamwork and user-centered design. Based in Minnetonka, Minnesota, he continues to lead site optimization initiatives that align business goals with delightful, accessible user experiences.
11 years of coding experience
9 years of employment as a software developer
BA, Music, BA, Music at Luther CollegeBloc
Github Skills (2)
jekyll-theme3
jekyll3
Github contributions (5)
bgohman/bloccit
Mar 2015 - May 2015
Contributions:74 commits, 57 pushes, 10 branches in 2 months
bgohman/portfolio
Sep 2015 - Oct 2017
Contributions:39 pushes, 1 branch in 2 years
jekyll-basedjekylljekyll-themeportfolio-theme
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