Rachel Woods is a technology leader and entrepreneur based in the Austin, TX area, currently guiding AI-enabled growth as CEO/CTO of DiviUp Agency. She helps marketing, strategy, and communications agencies streamline operations and scale their businesses with AI-powered solutions. In addition to DiviUp, she founded The AI Exchange to broaden access to AI benefits and drive responsible adoption, and serves on the advisory board of data.world, championing data catalogs and governance as the backbone of enterprise AI. Earlier, she co-founded Vinebase, a vertical SaaS platform that raised $3.85M and was acquired by Corksy in 2022. Her background spans Facebook Ads AI/ML work, growth marketing, and analytics, giving her a hands-on blend of product, data science, and strategic leadership. She studied at The University of Texas at Austin, grounding her approach in both engineering depth and business outcomes.
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