Summary
Geoffroy Baylaender is a results-driven Global Digital Marketing Manager with over a decade of cross-functional experience in digital strategy, UX/UI, and international campaigns. At DEXIS, he leads global marketing initiatives, building Europe’s digital presence from the ground up and steering lead generation and website management across North America and Europe, often in a remote/teleworking setup. Previously, he directed digital development for LUMA Arles, coordinating multi-site launches and CRM evolution, while contributing as a front-end/Web Designer for Nestlé Nespresso and KaVo Kerr. His toolkit spans frontend tech (HTML/CSS/JS, Bootstrap, jQuery), agile project management (Scrum, Jira, Confluence), and marketing automation (HubSpot), with hands-on UX/UI design and CMS migrations. Notably, he is the Honorary Swiss Consul in Montpellier, reflecting leadership and public-service engagement alongside corporate impact, and he holds a CAS in Management & Leadership from HEC Lausanne. Based in Montpellier, his unique blend of marketing leadership, technical fluency, and cross-cultural collaboration turns complex digital goals into measurable results.
11 years of coding experience
10 years of employment as a software developer
5.3/6 (above good), 5.3/6 (above good) at HEC Lausanne - The Faculty of Business and Economics of the University of Lausanne
Italian, French, English, German