Katie McDonough is a seasoned product marketing leader with 9+ years driving growth through strategic marketing, customer journey optimization, and cross-functional leadership. She has led multi-channel go-to-market programs and ABM initiatives for global brands at PayPal, PPRO, Versapay, and Facebook, delivering measurable revenue growth and adoption. Her strengths include content development, events, PR, and partnerships with tech giants to fuel customer acquisition and awareness. Based in Sacramento, California, she thrives in fast-paced environments and aligns marketing programs with business goals using data analytics, A/B testing, and personalization. She also brings an academic lens to marketing, holding a BA in Sociology from CSU Chico and an MS in Sociology/Criminology from San Jose State University, along with roles as a Lecturer in Digital Humanities and a Senior Research Fellow at The Alan Turing Institute.
9 years of coding experience
1 year of employment as a software developer
San José State University
Bachelor's degree, Sociology, Bachelor's degree, Sociology at California State University, Chico
Contributions:4 PRs, 163 pushes, 2 branches in 2 years 8 months
mobilityearly-modernresearch-group
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