Summary
Max Fellmuth is a Berlin-based product director with 13+ years of experience delivering scalable software products and services across media, automotive, and enterprise environments. Currently, he leads product at hallo theo as Product Director, shaping strategy and execution since October 2025. At Mercedes-Benz.io, he co-founded and led the digital services program, grew the team from 4 to 35+, and managed a ~€10 million annual budget. His career spans CEO and senior product/management roles at MusicHub and BCG X, complemented by hands-on design and development work at tape.tv and freelance projects, giving him a rare blend of product thinking and engineering sensibilities. A Harvard Business School Online CORe alum, Max excels at balancing product, business, and growth needs while building modern, human-centered product teams embedded in large organizations.
13 years of coding experience
9 years of employment as a software developer
CORe, Pass, CORe, Pass at Harvard Business School Online
English, German