Summary
Barbara Dick is a seasoned UX leader guiding product and design strategy at scale across Brazil’s tech landscape. With a background in systems computing and cognitive science, she moves fluidly between architecture and interaction, turning ambiguity into human-centered solutions. She has led high-impact design initiatives at Jusbrasil and LATAM Airlines, and previously shaped global design at ThoughtWorks, transforming complex domains from legal tech to travel. Notably, she steered Origin’s shift from a B2B desktop to a mobile-first B2C experience and has experience rebuilding design infrastructure to support rapid growth. An active educator at Aprender Design and a Forbes LGBTQIA+ Innovator, she is committed to equitable, responsible design while mentoring multidisciplinary teams. Based in São Paulo, Barbara’s career also includes co-founding Engage, helping to catalyze Brazil’s startup and design ecosystems.
11 years of coding experience
6 years of employment as a software developer
Continued Education Course, Continued Education Course at Istituto Europeo di Design - IED São Paulo
Master's degree, Master's degree at Pontifícia Universidade Católica de São Paulo
Associate's degree, Associate's degree at Universidade do Sul de Santa Catarina
Bachelor's degree, Bachelor's degree at Universidade Federal do Rio Grande do Sul
Continued Education Course, Continued Education Course at MIT xPRO
Italian, Spanish, Portuguese, English