Summary
John Balladares is a marketing technology and operations leader with a decade of experience building and scaling integrated marketing systems that generate quality leads and reduce churn. Based in San Francisco, he has driven growth across startups from Series A to Series D, blending hands-on software tinkering with data-driven marketing to optimize pipelines and budgets. He fuses web development, automation, and analytics to empower agents and customers with cohesive digital experiences, dashboards, and micromarketing apps. Notable roles include GTM and growth leadership at Mudflap, The Suite, 23point5, Reside Real Estate, and Bluewolf (IBM), and he is featured on Zapier's blog for real estate lead automation. He thrives on rapid execution, measurable impact, and democratizing data through automation, turning insights into action rather than chasing vanity metrics. He holds a BS in Economics and Marketing from the University of San Francisco, combining analytical rigor with practical, scalable marketing solutions.
10 years of coding experience
10 years of employment as a software developer
Lick-Wilmerding High school
Bachelor of Science (BS), Economics and Marketing, Bachelor of Science (BS), Economics and Marketing at University of San Francisco
Stanford University
English, Spanish