Summary
Ciprian Olariu is a seasoned digital and omnichannel leader at Deichmann, overseeing RO & BG with a decade of experience in fashion retail and e-commerce. He directs the digital marketing team, manages cross-channel budgets, and drives omnichannel initiatives like loyalty programs, ship-to-home, and click-and-collect, all grounded in advanced analytics such as ContentSquare and GA360. He translates these insights into data-driven optimizations to personalize the online shop. With a Master of Business Administration and a Bachelor's in Computer Engineering, he uniquely bridges business strategy and technical delivery across Romania and Bulgaria. Based in Romania, Ciprian consistently aligns sales, marketing, and IT to deliver synchronized digital experiences and sustainable growth.
11 years of coding experience
10 years of employment as a software developer
Master, Business Administration and Management, General, Master, Business Administration and Management, General at Universitatea „Ștefan cel Mare” din Suceava
Bacalaureat Diploma, computer mathematics, Bacalaureat Diploma, computer mathematics at Spiru Haret National College
English, German, Romanian