Matthew Rose
Senior Technical Architect at RoseBudz
Beloit, Wisconsin, United States
Summary
👤
Senior🎓
Top SchoolMatthew Rose is a seasoned software architect and leader with 20+ years of experience delivering scalable, composable digital commerce platforms that drive revenue and customer engagement. As Senior Technical Architect at E.L.F. Beauty, he shapes the Progressive Web App and headless API ecosystem, introduced Storybook to streamline component-driven development, and defined a scalable state-management strategy to keep applications predictable and maintainable. An entrepreneur and community builder, he founded RoseBudz and co-created the Unofficial SFCC Community, which has grown to thousands of Salesforce B2C Commerce professionals and earned Salesforce sponsorship for its knowledge base. He brings hands-on full-stack capability—design systems and headless experiences using TypeScript, Next.js, React, Node.js, Chakra UI, Tailwind, and Storybook—across roles at ConciergeCommerce, Lyons Consulting Group, Capgemini, and more. Based in Beloit, Wisconsin, he mentors teams to ship reliable, scalable solutions while fostering craftsmanship and collaboration.
10 years of coding experience
16 years of employment as a software developer
BFA, Multimedia and Web Design, BFA, Multimedia and Web Design at Illinois Institute of ArtComputer Science - Web Programming, Computer Science - Web Programming at Beloit College
Github Skills (77)
ui-components10
css-in-js10
uikit10
modular10
chakra10
ark-ui10
chakra-ui10
wai-aria10
react-applications10
reactjs10
react10
react-components9
isml9
testing9
component-library9
Programming languages (4)
Github contributions (5)
Infinite-Sunshine/Infinite-Sunshine.github.io
May 2021 - Aug 2022
The First-ever Infinite Sunshine Site!
Contributions:1 PR, 37 pushes, 3 branches in 1 year 3 months
sunshineevertypescriptnextjsinfinite
sfcc-unofficial/docs
Nov 2021 - Oct 2022
Documentation by and for the SF B2C Commerce Unofficial Slack Community
Contributions:18 reviews, 3 commits, 8 PRs in 11 months
slackb2ccommerce
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